Former CrossRoads Brewing Site in Prince George Listed for $799,900
Key Takeaways
- What happened
- The property that once housed CrossRoads Brewing and Distillery in downtown Prince George has been officially listed for sale at $799,900.
- Location
- Global markets / U.S. (indirect for Metro Vancouver)
- Key points
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- The sale of the former CrossRoads site represents a significant pivot point for Prince George's…
- Local impact
- GTA Home Sales Rose, New Listings Shrunk In April: TRREB [en]: e past year have been a catalyst for some homebuyers this spring.However, we still have a substantial amount of pent-up demand in the marketplace," Mercer said. For Metro Vancouver buyers, sellers, developers and investors, watch financing cost, transaction pace, supply mix and policy expectations.
- Who should watch
- Buyers, owners and investors watching Burnaby, Vancouver and Metro Vancouver housing policy, supply, carrying costs and market timing.
What Happened
The property that once housed CrossRoads Brewing and Distillery in downtown Prince George has been officially listed for sale at $799,900. This listing comes nearly a year after an arson fire on September 5, 2025, completely destroyed the popular bar and restaurant located at the southeast corner of George Street and Fifth Avenue. The business, which operated in the city from 2017, was gutted by the blaze, leaving only a burned-out shell. While a second location in the College Heights area remains open, the downtown site is now on the market with no plans for immediate reconstruction by the original owners. City council discussions regarding downtown core revitalization are ongoing as the community considers the future of this prominent corner.
Why It Matters
The sale of the former CrossRoads site represents a significant pivot point for Prince George's downtown core, which has relied on the brewery as a cornerstone of its revival efforts since 2017. The transition from a beloved local landmark to a vacant, fire-damaged lot raises questions about the pace of downtown recovery and the viability of commercial real estate in the area. The listing price of $799,900 sets a baseline for what future developers or investors might pay to redevelop the site, potentially influencing the density and type of new construction that could replace the lost business. The outcome of this sale will likely impact local sentiment regarding the city's ability to retain and attract major commercial tenants in its central business district.
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